Katie Price has once again captured public attention—this time not for her product endorsement, but for her noticeably altered appearance.

The 47-year-old television personality appeared in a new promotional video for SupremeCBD, praising the oil’s benefits and encouraging followers to try it. “Honestly, you will all thank me for the recommendation. Let me know in the comments if you’ve tried it!” she said, touting its ability to improve sleep and relaxation.

However, viewers quickly shifted their focus from the product to Price’s appearance, with social media users expressing concern over her taut facial features. Some remarked on her changing look, urging her to reconsider further cosmetic procedures, while others nostalgically compared her appearance to earlier years.

Price, who has faced ongoing scrutiny over her physical transformation, recently denied using weight-loss injections despite noticeable changes to her figure. She has remained steadfast in defending her appearance choices and has been vocal about her right to make personal decisions without public judgment.

CBD Controversy and Backlash

The promotional video also reignited controversy from a previous incident involving boxer Anthony Fowler. Price had shared Fowler’s claims on social media, where he alleged that CBD oil helped heal his daughter’s tumour—a statement that drew significant criticism. Price posted his story alongside her affiliate code, prompting backlash for promoting unverified medical claims.

Critics labeled the endorsement “dangerous” and irresponsible, with many warning of the legal and ethical risks of suggesting CBD oil as a cancer treatment. Health authorities, including the NHS, maintain that while CBD may support relief from pain or anxiety, there is no credible scientific evidence to suggest it cures cancer.

Addressing the uproar on The Katie Price Show podcast, Price responded: “It works for me, and that’s it. Everyone has different experiences. Anything else they say, go to the guy who runs it.”

A History of Transformation

The video has also reignited discussion around Price’s long history with cosmetic surgery. She recently underwent her 16th breast augmentation in Belgium, opting for 2,120cc implants—the largest she’s ever had. Over the years, the former glamour model has also undergone several facelifts, rhinoplasties, and other aesthetic procedures.

While Price continues to stand by her lifestyle and health choices, her evolving appearance and promotional partnerships remain a lightning rod for public opinion—dividing fans between admiration and concern.